{"product_id":"oribe-bright-blonde-essential-priming-serum","title":"Oribe Bright Blonde Essential Priming Serum","description":"\u003cp\u003e\u003cspan style=\"color: #808080;\"\u003e*for blonde hair to keep naturally illuminated for longer\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan style=\"color: #404040;\"\u003eDETAILS\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eThis hydrating violet formula repairs and strengthens processed, brittle hair while eliminating brassiness. An essential first step when caring for blonde hair. Specially formulated with violet and pearlized pigments to tone and eliminates brass while replenishing lost moisture and restoring softness to dry hair. Cuticle is smoothed helping improve elasticity while enhancing vibrancy for healthier looking hair. Protects up to 450°F \/ 232 °C. Hair is left restored, touchably soft and lit from within.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan style=\"color: #404040;\"\u003eKEY BENEFITS\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003eOribe Signature Complex (Watermelon, Lychee and Edelweiss Flower)\u003c\/em\u003e defends hair from oxidative stress, photoaging and the deterioration of natural keratin all while protecting from the drying, damaging and color-depleting effects of the elements\u003c\/span\u003e\u003c\/p\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003eViolet and Reflective Pearlized Pigments\u003c\/em\u003e\u003cstrong\u003e \u003c\/strong\u003ecorrect brassiness, tone highlights and impart luminescent brightness and shine\u003c\/span\u003e\u003c\/p\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003eBrightening Complex\u003c\/em\u003e (Lemon, Ginger Root and Chamomile Extracts) optimizes shade, tonality and luminosity\u003c\/span\u003e\u003c\/p\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003eSodium Hyaluronate\u003c\/em\u003e absorbs into hair to moisturize while Hydrolyzed Hyaluronic Acid acts as barrier on the hair fiber to lock in hydration and protect from moisture loss\u003c\/span\u003e\u003c\/p\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003eLavender Flower Extract \u003c\/em\u003ehelps nourish damaged and brittle hair while conditioning and adding shine\u003c\/span\u003e\u003c\/p\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003ePrickly Pear Fruit Extract\u003c\/em\u003e smoothes the cuticle, softens and helps restore elasticity for hair that is less dry and brittle\u003c\/span\u003e\u003c\/p\u003e\n\u003cp clas=\"oribeIngredient\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cem\u003eSweet Violet Flower Extract \u003c\/em\u003ereplenishes lost moisture to hydrate and condition\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan style=\"color: #404040;\"\u003eHOW TO USE\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eWork through damp hair before styling to protect, tone and hydrate.\u003c\/span\u003e\u003c\/p\u003e","brand":"The Parlour Salon","offers":[{"title":"Default Title","offer_id":39297387823178,"sku":"","price":52.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/8119\/1242\/products\/image_a3dd3f30-a229-4633-ae18-674811a2fc5f.jpg?v=1620203625","url":"https:\/\/shop.parloursalon.ca\/products\/oribe-bright-blonde-essential-priming-serum","provider":"The Parlour Salon","version":"1.0","type":"link"}